Pitchmark - AI-powered solutions to automatically create tailored DM pitches

• Accurate AI Data Collection

Creating an AI system that accurately collects and analyzes diverse data—such as company niche, competitors, SEO performance, social media presence, and paid advertising—was a major challenge. The system needed to be robust enough to handle various data sources, ensuring the information was both precise and comprehensive.

• Understanding Marketing Terms

Training the AI required a deep understanding of marketing terminology and metrics. We mapped industry-specific terms and parameters like SEO keywords, competitor analysis, and paid advertisement, into the AI framework to ensure that the automated marketing pitches were highly relevant and precise, aligning with Pitchmark’s needs.

• Continuous Feedback and Optimization

Developing the automated marketing pitch tool required ongoing feedback and refinement. We continuously iterated on the AI algorithms and system performance based on user input and emerging marketing trends to ensure the AI-based marketing pitch creation remained effective and up-to-date.

Luke approached Tezeract to automate Pitchmark’s manual marketing pitch creation process. As specialists in AI-driven solutions for branding agencies, we quickly identified Pitchmark’s key challenges and worked closely with their team to streamline their processes and create a marketing pitch automation tool.

Our goal was to understand how Pitchmark created their marketing pitches and the specific parameters they needed to include. Based on this understanding, we developed an automated solution that customizes marketing pitches for each target company.

Our AI-powered pitch automation system performs several key tasks:

1. Data Collection: The AI scraper gathers essential information such as company name, industry theme, competitors, SEO keywords, and social media performance.
2. Data Enrichment: The collected data is processed by GPT-4.0 to enhance and verify the information.
3. Pitch Creation: The enriched data is then automatically inserted into a pre-designed document template, creating a tailored marketing pitch.

This AI-powered marketing pitch automation significantly reduces manual effort and speeds up the process. As a result, Pitchmark’s team can focus on more critical tasks, such as engaging directly with leads, while our solution handles the repetitive aspects of digital marketing pitch automation.

Our AI Marketing case study highlights how our solution has successfully streamlined marketing processes and enhanced efficiency for Pitchmark through automated marketing pitch creation.