Multi-Screen OTT and IPTV Solution for 80+ Million Viewers
Description
Here’s the lowdown on Oxagile’s multi-screen solution:
Custom design for mobile, web, and Smart TVs
Handles millions of subscribers effortlessly
Packed with features to boost user loyalty
Supports numerous digital rights management systems
Smoothly integrates with Kaltura’s backend
Challenge
A top European telecom operator aimed to boost their service lineup with a video streaming solution, drawing in new subscribers. To achieve this, Oxagile joined forces with Kaltura to launch a combined OTT and IPTV platform, packed with interactive features tailored to the client’s online video market.
Another goal was maximum audience reach, necessitating the creation of custom frontend apps for six different platforms.
Solutions
Now, let’s unpack how our solution can hit multiple targets at once.
Tapping into a vast audience of over 80 million viewers through:
Compatibility with LG and Samsung Smart TVs, Android, iOS, Apple TV, VIDAA TV OS, and web platforms.
A clean, intuitive UI that makes navigation a breeze and allows for quick customizations.
A smooth viewing experience across all Smart TVs, including those budget-friendly models.
Delivering an unmatched viewing experience by incorporating:
Interactive EPGs covering more than 200 TV channels.
The freedom to binge-watch both online and offline.
Various monetization strategies (SVOD, TVOD, AVOD, and Hybrid).
Continuous channel surfing with no interruptions.
A rich video library brimming with free and paid content, including live broadcasts, movies, and TV series.
Putting personalization front and center with:
AI-driven recommendations that adapt to viewer tastes.
Efficient ad insertion for linear channels and targeted ads.
Loyalty programs designed to foster deeper viewer engagement and content consumption.
Ensuring compliant streaming by:
Integrating age verification techniques right into the solution.
Maximizing performance across all devices by:
Automating functional, regression, and integration testing for flawless operation.
Impact
Peek at the remarkable business impacts delivered by Oxagile's video streaming experts through their multi-screen solution, highlighted by these three standout wins:
Surging past 100,000 downloads for both iOS and Android apps.
Cultivating an extensive user base of over 80 million subscribers.
Markedly decreasing user churn rates and elevating ARPU metrics.
