Appinventiv
App Development & Digital Transformation Agency
App Development & Digital Transformation Agency
One of the most renowned fast-food restaurants globally, Pizza Hut operates under the billion-dollar Americana Group in the UAE.
As part of our Americana Group project to build 18 mobile apps for 5 of its brands in a single year, we launched 2 Pizza Hut food delivery apps in 4 countries across the MENA region – UAE, Egypt, Bahrain, and KSA. The apps for all locations feature excellent UI/UX that allows users to navigate and order food in a few clicks effortlessly.
1- With large data sets in the form of multiple food menus and extensive user base in various countries, achieving quick screen transition was a challenge. Our team with its immaculate planning and use of the right tools ensured a much quicker Pizza Hut delivery app screen transition time.
2- At the starting of the project, there were different operational issues due to product management. Our team keenly studied all the issues across the layers and the legacy system, and resolved the challenge by taking appropriate actions at the right time.
Following a Product Discovery workshop, we invested most of our promised time in product research & wire-framing to lay out the structure & architecture of how Pizza Hut had perceived their new app to look like. Our development team put extensive effort on UI designing that could improve the user's journey across the Pizza Hut app for an easy, speedy and glitch-free food ordering and delivery experience.
The pizza hut delivery service app we created assists our client in achieving long-term success along with having regular updates to investigate performance and consistency, resulting in increasing application traffic. Furthermore, our team integrated unique features to automate food ordering & delivery right at the customer's doorstep eliminating unexpected delays.
The Results
* 50k+ App Downloads
* 30% Conversion Rate Increased
* 7secs Screen Transition Time Increased